'Almost every influencer will be hopping on it'
Technology reporter
Its lead feature is allowing users to instantly create a network with people they follow on Instagram. Steven said that he expected Threads to see an influx of content creators, who will typically create profiles on new social media platforms to attract an audience. "Particularly, it's going to be relevant to new influencers that want to gain an audience... because if you post early and post regularly, perhaps you'll grow as the platform itself grows."Dhruti Shah, creative lead at consultancy Have You Thought About and a former BBC journalist, called Threads "really exciting" as a new platform, but said it might be hard for users to cut through the noise.
"Other people like me - because I'm not the best ice skater - are slipping and sliding and hoping that they don't get their fingers cut by falling over.
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