13 ways to make your perfume go the distance.
The difference between an Eau de Toilette and an Eau de Parfum is the concentration of fragrance oils: it’s higher in Eau de Parfums giving the total amount of fragrance oils a heftier weight, meaning they’ll take longer to wear off from your skin.How often have you been out with a friend who says “you smell great”, and you genuinely thought your fragrance had worn off? “Our own brains stop telling us that our perfume is there,” says Sarah.
However if you wear a smoky scent your brain will constantly say "fire, fire!" so you may only detect the more smouldering notes, such as vetiver or white birch. If you're wearing a gourmand fragrance, your brain will mostly notice foodie notes such as chocolate and marshmallow instead of the full effect of the perfume.”
That explains why some of the most successful biggest-selling fragrances have dessert trolley ingredients in them, because they subconsciously tell its wearer they’re long-lasting.
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