Famous logos that have stood the test of time.
, the infographic compares the longevity of some of the oldest logos still in use today. I say"some" because there are plenty of brands that are missing, and the title is a little misleading since many of the logos included don't still exist in their original form. For example, the oldest, the Stella Artois logo, has evolved significantly along with the brand – it was formerly Den Hoorn Brewery, although it still incorporates a horn in its logo.
Second on the list is the Twinings brand of tea, which is a contender for having the oldest logo that remains unchanged – it's had the same design for 235 years, since 1787. Meanwhile, the Red Cross logo is so simple and clearly related to its name and purpose that it's lasted since the organisations foundation in 1864.
Danmark Seneste Nyt, Danmark Overskrifter
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