Why The Van Gogh Climate Protest Wasn't Smart

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Why The Van Gogh Climate Protest Wasn't Smart
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A new survey shows more people were put off the climate movement than swayed to it when activists ostensibly defaced a Van Gogh painting 📝 MichaelEMann

what makes for effective climate communication, I worried that events like this could harm the cause to which I have devoted my life. I thought about the way the event would be framed by the media—the viral spread of a terrible photo of what certainly appears to be the defacement of an iconic and priceless piece of art, accompanied by damning headlines of wonton destruction.ran an article

So was it? That’s what we attempted to assess using a recent survey of public opinion about this and other similar protests. We asked respondents three questions.

The vitriol we experienced when we posted our findings on social media was perhaps not surprising given the anger toward critics at the time of the protests. But even academic proponents of these protestsour findings, insisting the poll questioning was somehow loaded or misleading.

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