The retailer has explained shoppers need to buy a certain number of the items in a big change to its rewards app
Asda has announced that its reward customers can now take part in the retailer's first charity rewards mission that will support Breast Cancer Awareness Month. Customers who purchase four products that carry a Tickled Pink donation will receive £1 back in their cashpot.
The range will see support from brands who are turning their packaging pink, including Diet Coke, Heinz Baked Beans and the Warburtons Toastie Loaf. The products including in the Asda rewards mission include all food, toiletries and cleaning and paper products that carry a Tickled Pink charity donation.Customers will also be able to make donations to Tickled Pink at the Asda self-checkouts, starting from as little as 10p, these donations have raised over £2.7 million to date.
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