TikTok can't get over a certain Rare Beauty blush formula that lends so much glow and colour. But is it worth the hype
Cream make-up formulas are having a real moment. Gen Z raves about them on TikTok and laud the radiance boost they lend to the skin. One cream blusher, in particular, is currently making waves on the social media platform. MeetIf Rare Beauty is ringing bells and you haven't tried any of its products before, it's likely because you caught some of the fanfare it launched on social media. It's Selena Gomez's make-up brand and has so far proved its muster.
If you're yet to see the blush in action, watch TikTok users wax lyrical about it below. Pay attention to how little product they use, and how well it blends into the skin. A small amount goes a long way.The applicator picks up a lot of product when you take it out of the bottle. Notice how TikTokers are only applying one tiny dot to the apples of the cheeks? There's method behind their caution.
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