Pentagram has designed a website for synth specialist Moog, an interactive delight that celebrates 70 years of its iconic Model D
), creating a richly illustrated and animated ‘Mini Moog Factory’ that takes you through the instrument’s seven decades of history, taps into the company’s own merch and equipment store, and syncs with Spotify and YouTube to provide a Moog-infused audio and video playlist, among more added bits of fun to discover.
, the Mini Moog Factory is a great introduction to the technology. Inspired musicians might also want to check out the company’s Model D App for iOS and macOS, which opens up the world of serious sound design. Pentagram partner Yuri Suzuki led the project for the design agency, bringing his enthusiasm for the brand to the interactive site. ‘Moog has always been my top fascination,’ Suzuki says. ‘Their synthesizers' special sound and beautiful design hold a special place in my heart.
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