Female-forward organisation More Than Equal hopes to find the first female F1 world champion within 🔟 years Full story ⬇️
Motorsport is constantly evolving and is one of few sports where males and females can compete against each other on equal terms. Today, females have become more visible in the racing world, but the challenges they continue to face keep preventing them from competing at the top tier of racing, especially in Formula 1.
But while motorsport as a whole continues to make progress with female representation, F1 – which is considered to be the pinnacle of racing – is one major series that doesn’t have a woman driver competing at world championship level. Women currently occupy many high-profile roles across various types of racing series. They are strategists, pitcrew members, engineers, team owners, press officers, and more. From a driving perspective, however, females continue to face limited opportunities.
And what the one million UK audience shows is that not only does an all-female driver series have the potential to draw in similar viewership numbers to those dominated by male drivers. But there is also a significant amount of interest to see women race and, from a business point of view, a valuable market to tap into.
Motorsport is an expensive sport that requires large amounts of money to compete in, from the early stages of karting – see a pint-sized Lewis Hamilton in Cadet karts, below – to climbing the ranks to the top-tier racing series such as F1.Motorsport Images More Than Equal aims to one day have a female driver not only compete in F1 but become a world champion. The initiative which has been founded by former F1 driver David Coulthard and entrepreneur Karel Komarek wants to build a framework to identify barriers that prevent women’s entry and continuation in motorsport and then work towards bringing down these barriers all the way to a permanent F1 seat.
Danmark Seneste Nyt, Danmark Overskrifter
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