The pledge comes after schools were urged to avoid having 'logos on every item'
Association of School and College Leaders general secretary Geoff Barton said last week families struggling with the cost-of-living crisis would be helped if schools avoided “having logos on every item” as this pushes up the price.Statutory guidance introduced in 2021 states schools must keep the use of branded items to “a minimum”.
The research published in June found parents are still having to spend “exorbitant amounts” on school uniforms despite efforts to keep costs down. The study of 2000 parents found on average pupils were required to have three branded items, and 29% of secondary school pupils are required to own up to five branded items including PE kits.Mark Russell, chief executive of The Children’s Society, said: “With inflation and the cost of living eating into family budgets, we are disappointed that the affordability of school uniforms remains a significant financial burden for many families.
The research comes despite schools in England being asked to review uniform policies and reduce uniform costs
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