Here's why you always spend loads in Lidl and Aldi famous middle aisle
, these stores also don't rely on sales and Buy 1-Get 1 For Free deals - their middle aisle keeps the customers enticed to return over and over again.The constant churn of the exciting bargains in the middle aisle is the key to the stores' success story.
Of course, it's not just Lidl and Aldi that have employed clever tactics to manipulate you into spending more -We've all spent hours getting lost in the maze, fuelling up on their signature meatballs and of course, leaving the store with far more than just that one chair we had originally popped in for.spoke to Channel 5 and revealed some of their tactics employed to make customers spend more.and explained... well, how they really do it.
And IKEA fans will know how difficult it is to resist filling up the plastic bag - especially once you lay your eyes on something the brand refers to as their ''breathtaking items''. Just as important is the layout, where different areas are designed to replicate rooms in houses - such as the living space, kitchen, bedrooms and bathrooms, often complete with various IKEA gadgets.
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