Cadbury and Fry's launch King's Coronation chocolate bars available at Tesco, Sainsbury's, Morrisons and Asda
As the nation prepares to celebrate His Majesty King Charles III ascending to the throne, two best loved chocolate brands have had a royal makeover to commemorate the event. Cadbury and Fry’s are launching four limited edition Coronation bars - and prices start from £1.
The new designs will adorn Cadbury Dairy Milk, Cadbury Bournville, Fry’s Cream and Fry’s Turkish Delight bars. Each bar will feature a specially created crown design, celebrating the long-standing relationship between Cadbury and the monarchy.Cadbury Dairy Milk will receive a royal transformation with the iconic Cadbury purple packaging adorned with a regal, white crown design.
Cadbury and Fry’s has had a long history of support from the Royal family, the earliest of which dates back to the reign of King Edward VII and Queen Alexandra when a special Cadbury tin was produced to mark their Coronation in 1902. Gemma Flanigan, Brand Representative commented: “Cadbury and Fry’s have a long-established history of marking Royal occasions, most recently for Queen Elizabeth II’s Platinum Jubilee last year where we produced a limited edition Roses tin and Cadbury Dairy Milk bar.
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