The seaside resort was once a regular venue for major party political conferences
Blackpool is intensifying its efforts to regain its foothold in the lucrative conference industry following a substantial £30 million investment in new facilities at the Winter Gardens.
Tasked with managing business tourism, MeetBlackpool aims to attract new conferences to the area while also enticing back conferences that have lapsed. According to a council report, "Whilst the primary responsibility for marketing Blackpool to leisure tourists sits with VisitBlackpool, business tourism is now managed within MeetBlackpool, a partnership comprising VisitBlackpool, Blackpool Council, the Winter Gardens, and various resort partners who have a vested interest in the conference and exhibitions market."
Blackpool was once a regular venue for the major political party conferences but the last full conference to be staged there was in 2007 as Labour and the Conservatives have chosen Manchester and Birmingham over the traditional seaside resorts.
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