Black women least likely to check for breast cancer. New campaign launched to combat deadly disease. BreastCancerAwarenessMonth by LeahMahon_
Nearly eight in ten of women across the UK are not routinely checking their breasts for signs of the deadly disease
Leanne Pero, founder of Black Women Rising and an Ambassador to ELC’s campaign, said: “There is a lot of fear amongst Black women around breast cancer and we wrongly believe that it doesn’t affect us. The data clearly shows that we are not feeling represented in awareness campaigns and that needs to change. I want to encourage all women, regardless of their age and ethnicity to prioritise their breast health and act if they suspect something isn’t right.
A quarter of women who responded to the research said they never see anyone who looks like them in campaign material, leading them to believe that breast cancer won’t affect them at some point. Cultural stigma is also suggested as being a key factor for why self-checking among black women is significantly low.
Danmark Seneste Nyt, Danmark Overskrifter
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