The searing new novel delves into the horrifying world of influencer culture 👀
Anna Wray is an influencer on the rise. Her fans adore her, her engagement is growing daily, and she’s soon to hit 100K followers. The year is 2017 and it’s the peak of Instagram, Kylie Jenner still has her lip fillers and the app hasn’t been destroyed by bots just yet. As she aims to boost her profile more and more, Anna finds that some cosmetic alterations go a long way in making her numbers rise.
I also went to a lot of consultations with plastic surgeons, just to see inside the offices, get the vibe. I felt Jake [the abusive influencer who becomes Anna’s manager] is pulling so much crap that I felt if #MeToo had happened, Anna would have a little bit more vocabulary and agency to recognise his coercion.
. [Laughs]. The thing is, sometimes surgeries can be empowering for certain people but it made total sense to me that this young girl, who wants the approval and wants to make it, would do some mental gymnastics to rationalise getting surgeries that she never thought she needed. I really wanted to get Anna to that place where she’s toying with the language of fourth-wave feminism because
BP: In a lot of the press around the novel, the phrase ‘horror story’ comes up often. Was it your intention to write a horror story, or is it something that has been thrust upon the book?I didn’t set out to write a horror story.I was putting so much of my own angst around aging, angst around plastic surgery and what I’ve chosen to do, what I chosen not to do, and grief.
there’s just so much emotion in it. And I hope for that reason the person in the woods would be able to connect to a lot of the book, even though they’re not online or on Instagram.
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