Shoppers are flocking to Aldi ‘in droves’ as the supermarket chain is keeping prices low despite the cost of living crisis.
The discount giant recently overtook Morrison’s to become Britain’s fourth-biggest supermarket in terms of market share, according to research company Kantar.
They chalk it down to their efforts to offer the ‘lowest grocery prices’ despite a nosedive in company profits. It won’t be clear until this year’s figures are released whether the company has sacrificed profit by squeezing margins, as bosses claim, or increased it by winning over hard-up shoppers.
Danmark Seneste Nyt, Danmark Overskrifter
Similar News:Du kan også læse nyheder, der ligner denne, som vi har indsamlet fra andre nyhedskilder.
Aldi boss: Shoppers are switching in their drovesThe discounter gains 1.5 million new customers in 12 weeks, says UK chief executive Giles Hurley.
Læs mere »
Aldi boss: Shoppers are switching in their drovesThe discounter gains 1.5 million new customers in 12 weeks, says UK chief executive Giles Hurley.
Læs mere »
Aldi promises to continue to offer lowest prices despite big drop in profitsGiles Hurley, the chief executive of the supermarket chain, has made the commitment despite the company's pre-tax profits for 2021 falling more than 86% from the previous year.
Læs mere »
Kwasi Kwarteng seeks to reassure City bosses over UK economy\n\t\t\tGet local insights from Lisbon to Moscow with an unrivalled network of journalists across Europe,\n\t\t\texpert analysis, our dedicated ‘Brussels Briefing’ newsletter. Customise your myFT page to track\n\t\t\tthe countries of your choice.\n\t\t
Læs mere »
The Big Bang Theory bosses discuss character cut from the pilotThe Big Bang Theory bosses discuss original character cut from pilot after audience 'hated her'
Læs mere »